The accomplishments of Citizens Bank can certainly be attributed to smart business strategy and organic growth, but we also believe in something special: Our Credo. We often refer to the trilogy of Customers, Colleagues and Community as the “Three Cs”:
• Customers: We work for them. If they like us, if they trust us, if they believe in us, if they think we are a good bank and a trusted advisor, we all grow and prosper.
• Colleagues: We want to be a rewarding place to work. We believe a highly engaged, diverse team of colleagues will deliver an exceptional experience for our customers.
• Community: When the community prospers, we all prosper. We invest in places and people we know. We give back. We encourage community involvement and volunteerism.
Everyone at Citizens Bank is expected to live the Credo every day and let it guide their actions. We are expected to be honest and ethical in all that we do. And, we are expected to make a difference, to go beyond the obvious to deliver "Wow" customer service.