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Musicopia named Champion in Action® for its community arts programming in Philadelphia

Organization receives $25,000 grant and other benefits

PHILADELPHIA   (October 7, 2009) – Four of the region’s foremost corporate organizations announced today that Musicopia is the latest nonprofit to be named a Champion in Action®. Musicopia received the Champion in Action recognition because of its work in providing community arts programming. As a Champion in Action, Musicopia will receive a $25,000 grant, media coverage, and extensive promotional and volunteer support over the next three months.

Champions in Action is an innovative program that provides various forms of support for small nonprofit organizations in recognition of their contributions to communities throughout the five-county Philadelphia area. Since the program’s inception in 2003, 23 Champions have been selected, including today’s announced recipient.

“Citizens Bank is pleased to join NBC 10, Greater Philadelphia Cares, The Philadelphia Inquirer and Daily News and Philly.com in naming Musicopia as our new Champion in Action,” said Daniel K. Fitzpatrick, Citizens Bank President and CEO for Pennsylvania, New Jersey and Delaware. “For the past thirty-five years, Musicopia has provided access to comprehensive music education for children throughout the Delaware Valley. Last year alone, it served more than 85,000 children and their families.”

“NBC 10 is proud to be a partner with the Champions in Action program,” said Dennis Bianchi, President and General Manager of NBC 10. “Strong partnerships and programs such as this allow us to demonstrate our community commitment, and give us the chance to thank local nonprofits, such as Musicopia, that do so much good work in communities across our region. By offering music education programs throughout under-served schools in our region, Musicopia is helping to promote social change by providing students with a positive creative outlet.” 

“Not only does Musicopia provide instruments to hundreds of students each year, it utilizes professional artists and educators to deliver top-notch programming,” said Carol Dooling, Director of Communications and Partnerships at The Philadelphia Inquirer, Daily News and philly.com. “The agency works closely with school districts to close the arts education gap that is so prominent in many of our urban schools.”

“Volunteer support is essential to an organization such as Musicopia,” said Renee Archawski, Executive Director of Greater Philadelphia Cares. “We can help expand its already robust volunteer efforts to connect more talented local residents with Musicopia to expand its music education programs in local schools.”

Musicopia Executive Director Denise Kinney and her staff were notified during a surprise visit at Duckrey Elementary School in North Philadelphia that occurred during a taping of the 10! Show on NBC 10. As a Champion in Action, Musicopia will receive: 

• A $25,000 contribution in unrestricted funds from the Citizens Bank Foundation.
• Media coverage from NBC 10, including public service announcements and profiles.
• Advertising space in The Philadelphia Inquirer, Philadelphia Daily News and on Philly.com to promote both the program and the organization.
• Volunteer support from Citizens Bank, NBC 10 and Greater Philadelphia Cares.
• Extensive public relations support.
• Promotional support, highlighting the Champion in Action in all Citizens Bank branches.
• Exposure on the Web sites of Citizens Bank, NBC 10 and Philly.com.
• Consulting and implementation services, provided by Greater Philadelphia Cares, to leverage volunteer support that enhances impact.

About Citizens Bank of Pennsylvania

Citizens Bank of Pennsylvania is a state-chartered bank with dual headquarters in Pittsburgh and Philadelphia. It has 367 branches and 648 ATMs throughout Pennsylvania. It also operates 15 retail branches and 64 ATMs in southern New Jersey and a commercial loan office in Virginia. It is a subsidiary of Citizens Financial Group, Inc., a $153 billion commercial bank holding company headquartered in Providence, R.I.

Citizens Financial Group, through its subsidiaries, has 1,480 branches, and approximately 3,600 ATMs and approximately 23,000 employees. CFG’s two bank subsidiaries are RBS Citizens, N.A. and Citizens Bank of Pennsylvania. They operate a 12-state branch network under the Citizens Bank brand in Connecticut, Delaware, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island and Vermont, and the Charter One brand in Illinois, Michigan and Ohio. CFG has non-branch retail and commercial offices in about 40 states. It is one of the 10 largest commercial banking companies in the United States ranked by assets as of June 30, 2009. CFG is owned by RBS (The Royal Bank of Scotland Group plc).

About NBC 10

NBC 10, one of 10 Owned & Operated NBC television stations, is located in Bala Cynwyd, Pa., a suburb of Philadelphia. Millions of viewers throughout Greater Philadelphia, Lehigh Valley, South Jersey and Delaware tune into NBC 10 everyday for the most up-to-date news, weather, sports, consumer, health and traffic reports. Viewers also tune in daily to watch “The 10! Show,” an upbeat, one-hour lifestyle and entertainment show featuring local, national and internationally known celebrities. The program airs Monday through Friday at 11 a.m. Recognized as the No. 1 Web site (www.nbcphiladelphia.com) in the top 50 markets, NBCphiladelphia.com received the prestigious National Edward R. Murrow Award.

About Philadelphia Media Holdings

Philadelphia Media Holdings, LLC, is the leading media company in the Philadelphia region. Privately held and locally owned, PMH is the owner of The Philadelphia Inquirer, Daily News, philly.com, related online products and several community newspapers. Philly.com is the region’s #1 local media Web site, with more than 4.5 million unique visitors each month. Together with The Inquirer, the region’s most-read daily newspaper, and the Daily News, the #1 tab newspaper in the region, Philadelphia Media Holdings, LLC, reaches almost 2.5 million unduplicated people each week.

About Greater Philadelphia Cares

An award-winning nonprofit, Greater Philadelphia Cares is committed to empowering individuals to realize their ability to contribute to the community in meaningful ways. By providing a variety of flexible, tangible volunteer opportunities, Greater Philadelphia Cares is continuously enhancing the ability for volunteers to serve the community.

About Musicopia

Musicopia is a nonprofit organization dedicated to bringing a vibrant combination of music performance and education to students and communities throughout greater Philadelphia, with a particular focus on geographical areas that lack adequate music programs. Musicopia’s programs promote the transformative powers of music, the value of musical discipline and an appreciation of cultural diversity. Musicopia’s Web site is www.musicopia.net.