RBS Citizens Financial Group receives international recognition through Citizens Helping Citizens community investment initiative
SPONSORIUM Awards honor “companies from around the world who are improving the quality of community life in their local markets and globally
PROVIDENCE, R.I. – RBS Citizens Financial Group has received international recognition at the second annual SPONSORIUM Awards in Miami, FL – an award highlighting “companies from around the world who are improving the quality of community life in their local markets and globally.” They did this by integrating community into sponsorships through Citizens Helping Citizens, a program embracing the community goals of RBSCFG.
“We are honored by this recognition of the impact our sponsorship efforts are having on local communities,” said Barbara Cottam, Executive Vice President and Head of Corporate Affairs for RBSCFG. “We could not achieve this kind of impact without the close partnerships we have built with local nonprofit organizations in each of the communities we serve. We share this recognition with our partners and thank them for their leadership.”
The bank’s Citizens Helping Citizens program addresses five key areas: hunger, housing, economic development, financial education and volunteerism through the following initiatives:
- Citizens Helping Citizens Fight Hunger
- Citizens Helping Citizens Provide Shelter
- Citizens Helping Citizens Strengthen Communities (economic development)
- Citizens Helping Citizens Teach Money Management (financial education) and
- Citizens Helping Citizens Give (volunteerism and charitable donations)
By integrating the bank’s sponsorships such as Phans Feeding Families, Striking Out Hunger with the Pawsox and Boston Summer Arts Festival with efforts to support food banks, RBS Citizens delivered more than 400,000 meals for families in need in 2013. In another example, the bank partnered with the Philadelphia Phillies to help more than 7,000 Philadelphia-area children participate in the Phillies’ Jr. RBI baseball league.
“RBS Citizens Financial Group is recognized as a leader in meeting their community objectives and is truly making a difference in local communities,” said Paul Pednault, Founder and President, SPONSORIUM. “We’re pleased to spotlight RBSCFG and congratulate the bank’s colleagues on their ability to deliver such a positive impact.”
Get more information about RBS Citizens Financial Group's community initiatives online.
About Citizens Helping Citizens
Grounded in the belief that a good bank gives back to its community and to the people who live there, Citizens Helping Citizens is a program embracing the community goals of RBS Citizens Financial Group, Inc. – the commercial bank holding company serving consumer and small business customers as Citizens Bank and Charter One and commercial banking customers as RBS Citizens. The Citizens Helping Citizens program is composed of five key initiatives supported directly by RBSCFG and its nonprofit charitable foundations, the Citizens Charitable Foundation, the Citizens Bank Foundation and the Charter One Foundation: Citizens Helping Citizens Fight Hunger, Citizens Helping Citizens Provide Shelter, Citizens Helping Citizens Strengthen Communities (economic development), Citizens Helping Citizens Teach Money Management (financial education) and Citizens Helping Citizens Give (volunteerism and colleague charitable donations). Across all of these initiatives, Citizens Helping Citizens strives to enhance quality of life and economic vitality in local communities.
About RBS Citizens Financial Group, Inc.
RBS Citizens Financial Group, Inc. is a $120 billion commercial bank holding company. It is headquartered in Providence, R.I., and through its subsidiaries has approximately 1,400 branches, over 3,500 ATMs and more than 18,000 colleagues. It operates a branch network in 12 states and has non-branch retail and commercial offices in more than 30 states. Its two bank subsidiaries are RBS Citizens, N.A., and Citizens Bank of Pennsylvania. They operate a branch network under the Citizens Bank brand in Connecticut, Delaware, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island and Vermont; and the Charter One brand in Illinois, Michigan and Ohio. RBSCFG is owned by RBS (the Royal Bank of Scotland Group plc). RBSCFG’s website is citizensbank.com.
SPONSORIUM provides online Sponsorship and Community Investment Management software to brands in more than 50 countries. The PerforMind™ system allows corporations to efficiently and consistently evaluate, manage and report on upcoming and current partnerships. SPONSORIUM empowers industry professionals to dedicate their time to improving partnerships and enriching communities through value-added tasks. “Freeing their hands, inspiring their heads,” as Founder Paul Pednault puts it.
SPONSORIUM is independent from consulting. It is privately funded, product-oriented and focuses on knowledge transfer. SPONSORIUM has invested more than any other in research and development and offers the ultimate online management software for engaging in sponsorship and corporate citizenship. Its PerforMind™ tool has been peer reviewed and improved since 2002.