A newer version of your browser is available. Older versions may limit your ability to access some of this site's functionality. Citizens Bank recommends upgrading your browser.

Learn More

Download the newest version of Microsoft Internet Explorer

Clear Search

5 Things to Consider Before Buying an Airbnb Investment

Key Takeaways

  • The golden rule of real estate has always been “location, location, location.”
  • Be cautious of the community climate regarding Airbnb.
  • Customer service is incredibly important when you’re operating an Airbnb.

By Melissa Green | Citizens Bank Staff

Short-term rental properties can be lucrative. However, being a successful Airbnb owner takes a lot more work than meets the eye. There are a lot of considerations to contemplate before becoming an Airbnb host. So do your homework beforehand in order to make your investment a worthwhile one.

Consider the following five tips before you invest in an Airbnb property.

1. Location is key

The golden rule of real estate has always been “location, location, location.” It’s important to consider where travelers will want to stay when visiting your city. Accessibility to shopping, restaurants, and other tourist attractions can be a deciding factor in how successful your property becomes. Make sure you do market research beforehand to understand the demand in your target area.

2. State and city restrictions

Another significant factor in choosing a location is the legality of Airbnb in your city and state. Listing a short-term rental in a town where it’s not allowed will only set you up for trouble. If you’re purchasing a property that has a homeowner’s association, ensure that operating an Airbnb isn’t against their rules or bylaws. You’ll also want to be cautious of the community climate regarding Airbnb. No one wants to deal with frustrated neighbors.

3. Property management

Maintaining a rental property can be a lot of work. When dealing with short-term rentals, your property will have to be clean and shiny after every guest. Many hosts opt to contract a professional cleaning service to handle this responsibility. While it’s a great option to alleviate chores, you’ll need to calculate this regular cleaning bill into your budget.

4. Reviews matter

Customer service is incredibly important when you’re operating an Airbnb. Positive reviews are an integral part of your success. Things like being honest and responsive to your tenants will go a long way. Remember to treat your tenants the way you would like to be treated while you’re on vacation. Everyone will have different expectations, so be honest about what you’re offering and do your best to accommodate the needs of your guests.

5. Consider the competition

Hosting an Airbnb continues to be a popular business investment all over the world. However, before investing, it’s important to be aware of the rental competition in the area. For instance, if there are ten rental units within a one-block radius, do you really want to enter into that fray? And if you do, how will you make renters choose you? You can start by identifying a few key factors that separate you from the competition. Things like welcome gift baskets, or a list of local attractions might be enough to earn you a standout positive rating.

What to remember

With a little elbow grease, you could be making money operating a short-term rental unit with Airbnb. You can realistically charge quite a bit more per night than you could for a long-term rental, even during the off-season. However, just like any other type of real-estate investment, a certain amount of due diligence is required on your part. Make sure you’ve considered all aspects of running an Airbnb before you dive in.

More information

Our dedicated colleagues can help you find out more about opportunities with investment properties. To learn more, please call 1-888-514-2300, visit us online, or find a loan officer.

Not seeing what you're looking for?

#Json=Label_Lookup|Brand=citizensbank|ApplyToParentElement=|TargetElementType=|TargetElementId=|Key=Personalize your experience.#

May We Suggest

New to Citizens Bank? Here are some of our most requested products and most popular areas of interest.