Champions in Action

Support for nonprofits creating lasting change in our local communities.

Citizens' Champions in Action program is designed to support nonprofit organizations that address social challenges facing our communities. Since 2002, the program has awarded over $11 million in unrestricted funds to more than 400 Champions. In partnership with media outlets, we also provide support through promotion, publicity and volunteerism to help our Champions in Action better serve our communities.

Champions receive:

$50,000 in Unrestricted Funding

Local Media Coverage

Volunteer Support

Promotional Opportunities

Up Next: Champions for Building Employment Pathways for Diverse Abilities

Individuals in the neurodivergent community bring valuable skills to the workplace but face significant employment barriers. Data shows they are more likely to be unemployed than those with other disabilities, with unemployment rates for adults with autism, ADHD, and dyslexia at 30-40%. At Citizens, we are committed to building an inclusive workforce to address economic needs and strengthen communities.

The 2025 Champions in Action award will support organizations providing career training, job placement, mentorship, and workplace accommodations for individuals with diverse abilities. It will recognize those creating inclusive employment pathways and partnerships with employers for inclusive hiring practices.

Application deadline has closed. Winners will be announced in July.

Eligibility Requirements

To be recognized as a Champion in Action, an organization must

  • Be a nonprofit organization based in Eastern or Western Pennsylvania, Massachusetts, New Hampshire, New Jersey, New York City, Rhode Island, San Francisco or Florida that addresses a specific social concern (topics announced biannually).
  • Be able to provide 1 – 2 volunteer projects, including at least one skills-based volunteer project, for Citizens colleagues to engage in.
  • Have a total operating budget between $250,000 - $5 million
  • Previous Champions in Action may reapply after five years have lapsed.

Meet our Champions for Mental Health & Well-Being

These nonprofits are delivering and advocating for mental health and well-being services and resources needed to help people achieve their potential.

Bay Area Creativa – San Francisco, CA

Bay Area Creative empowers individuals through creative expression, focusing on spoken word poetry and hip-hop dance, to foster empathic communication and positive change. They work predominantly with families of color in underserved neighborhoods across various cities in the Bay Area. Their programs, such as SPARC Creativity and Revisions, provide poetry and dance workshops, as well as therapeutic arts services, to support the mental health and well-being of youth.

Group of people sitting

Black Brain Campaign – Eastern Pennsylvania

Black Brain Campaign was created to eradicate the stigma against mental health in the Black community by providing a holistic approach to therapy treatment. Their mission is to address the needs of their constituents and establish equity within the communities that need it most by offering free individual and group therapeutic services and culturally competent training for clinicians through their Licensure Education Assistance Program (LEAP). Black Brain Campaign innovatively breaks barriers to make mental health services accessible to those in need, advocating for both clinicians and families.

Boys & Girls Club of Monmouth County – New Jersey

BGC Monmouth County provides a safe environment for children to learn and grow, fostering relationships with caring adult professionals, offering life-enhancing programs, and creating opportunities for hope and success. BGCM reduces barriers and creates access to mental health and well-being resources and experiences that build resilience and critical skills necessary for adulthood. Their trauma-informed journey includes the Positive Deviance approach, identifying staff who excel at creating positive and safe experiences for members.

Children’s Bereavement Center – South Florida

Children's Bereavement Center provides support to children, young adults, and their families to find hope after the loss of a loved one, promoting healthful grief, healing, and growth. CBC provides high-quality, comprehensive grief support to families across South Florida's diverse communities, including underrepresented and high-need areas. They offer free, culturally inclusive grief support groups and grief-informed education to promote mental health and well-being, addressing barriers such as language, cost, and lack of culturally relevant services.

King Against Violence Initiative – NYC

KAVI addresses the high number of youth admitted to hospitals with violence-induced injuries by partnering with communities to invest in youths' mental health and well-being. They tackle critical social issues such as violence through wellness, education, and employment, aiming to change the course of historical inequities. They recruit individuals with lived experience to implement their violence prevention and healing curriculums, achieving the lowest recidivism rate among hospital violence intervention programs in New York City and an 85% retention rate in their school-based program.

MentorRI – Rhode Island

MENTOR Rhode Island is committed to expanding quality mentoring services for Rhode Island youth, ensuring they have access to supportive relationships to grow into confident, successful adults. The organization works to increase the number of mentors serving youth and offers trainings and workshops on mentoring and youth work. They support student mental health needs with evidence-based prevention practices and trauma-informed care. Collaborating with Bradley Hospital, they provide mental health literacy training to youth, families, and mentors.

NurturePA – Western Pennsylvania

Nurture PA provides support to empower mothers of young children through a virtual mentorship program. Their trained mentors, who are mothers themselves, offer compassionate guidance and support via text message, making it convenient and accessible for moms to engage at their own pace. The program highlights the importance of maternal mental health and its impact on children's social-emotional development. By addressing the stigma around stress, anxiety, and depression in new moms, NurturePA fosters open conversations about the challenges of motherhood and encourages seeking help.

Operation Delta Dog – New Hampshire

Operation Delta Dog is dedicated to improving the mental health and well-being of veterans by rescuing homeless dogs and training them as psychiatric service companions for those suffering from PTSD, traumatic brain injury, and military sexual trauma. The organization aims to alleviate veteran suicides and overflowing animal shelters by recognizing the bond between veterans and service dogs. Operation Delta Dog brings veterans out of isolation and back to life through wrap-around services and a close-knit community, giving every hero a fighting chance for a successful transition to civilian life.

Sociedad Latina - Massachusetts

Sociedad Latina addresses the significant decline in Latine youth and youth of color mental health caused by factors such as the pandemic, social media, climate change, and institutional racism. Through a multifaceted approach, their work is youth and community-driven, constantly adapting to the needs voiced by the communities they partner with. They host a "Youth Wellness Committee" comprised of youth from their Pathways to Success programming, who meet regularly with the organization's Wellness Manager and staff to discuss challenges faced in school, at home, and online.

Meet our Past Champions

Celebrating more than 20 years of Community Impact

We work alongside our neighbors to build stronger communities. Discover how a few past Champions are making a difference in their communities.

Champions in Action Logo

For more than 20 years, Citizens has recognized and celebrated Champions in Action who are dedicated to creating lasting change in the communities where we live and work. In acknowledgment of this milestone anniversary, we celebrated some of the people and partners that make this program successful.

Woman and child

Women’s Community Revitalization Project of Philadelphia, Pennsylvania

Women’s Community Revitalization Project ​is committed to social and economic equity for low-income women and their families.

Discover how this past Champion is helping their community through affordable housing and advocacy.

Woman in meeting

Bridge Over Troubled Waters and Wellspring House, Massachusetts

Wellspring House and Bridge Over Troubled Waters have both made it their mission to prevent homelessness and build brighter futures for at-risk youth and adults in Massachusetts.

Read how these past Champions are advancing workforce development for communities in need.

Chefs working in kitchen

Genesis Center, Rhode Island

Genesis Center envisions a world where all people have equality of opportunity to realize their full potential, achieve economic independence and participate fully in society.

Explore how this past Champion is supporting the Southeast Asian community in the Ocean State.

Related topics

Strengthening Communities

We work alongside our neighbors to build stronger communities.

Citizens Helping Citizens

Strengthening the communities where we live and work. That's what Citizens Helping Citizens is all about.

Progress on Diversity Demographics

Citizens has made significant strides to build a diverse workforce and inclusive culture.

Commitment to Pay Equity

Citizens is committed to building a diverse, inclusive and high-performing culture where everyone feels valued, respected and heard. Part of this commitment includes ensuring our compensation and benefits are fair and competitive for all colleagues.

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