Welcome to Citizens Bank. This site is screen reader friendly.

Skip to content Skip to main navigation Skip to main sub navigation Skip to footer navigation

How to Grow Your Business

Find guidelines and considerations for growing your business

Now that you're running a business, take a second to notice where you are in the lifecycle. Are you experiencing growth? Going through a slowdown? Adjusting to your own growth cycle often means new expenses and changing needs. Consider the following tips for growing your business to make sure you're poised for effective expansion.

First, evaluate your situation before growing your business

Managing for your needs

  1. Are you currently in a growth cycle?
  2. Are you adjusting your management accordingly? Do you plan to?
  3. Are your production and delivery capabilities able to keep up with demand?
  4. If you are growing your business, do you have the necessary resources and flexibility to scale up or down accordingly?
  5. If you are experiencing contraction, have you identified ways to conserve or limit expenses?

Strategic planning

  1. Are your strategies in line with how you want to grow your business?
    1. Are your operations proportional to your revenue?
      1. Can you scale up or down easily?
      2. Do you have the right personnel to produce effectively?
      3. Does your space and location meet your current business needs? Is there space for future expansion?
    2. Are your sales strategies sufficient to meet your growth projections?
    3. Do you have a marketing strategy that will meet your growth projections? (See "Managing Your Business")

Are your employees stretched too thin?

  1. Are you positioned to acquire and maintain appropriate staffing levels?
  2. Can the work be done less expensively by a third party vendor?

What is your recruiting strategy when growing your business?

  1. Do you solicit recommendations from industry contacts?
  2. Do you use job search engines?
  3. Do you maintain a presence at job fairs and college career days?
  4. Do you use recruiting agencies to help find talent?

Managing your money

  1. Do you want to rent additional space or purchase a building?
  2. Are your fixed costs affecting your operating expenses?
  3. Have you met with your accountant and attorney to discuss your needs?

Is it the right time to borrow?

  1. Do you have business borrowing needs in preparation for or reaction to growth?
  2. Will your growth strategy support your borrowing needs?
  3. Have your tools and equipment grown with you?
    1. Is it time to update your IT?
    2. Is there newer and better technology available for your industry?
    3. Do you need to update any business-related software, such as inventory, database, etc.?
    4. Are you working with an experienced lender?

Is your business protected?

  1. Are your insurance policies up-to-date? Do you need to realign them to the current size of your business?
  2. Do you have an ongoing relationship with an attorney?

Find additional tips for growing your business from Citizens Bank

No matter where you are in the business lifecycle, Citizens Bank offers helpful resources, checklists and information about effectively growing your business, as well as small business banking solutions. Simply call our customer care representatives at 1-800-428-7463 for more information.

You can also download a printable version of the Considerations for Growing your Business guide.



Speak to a
Business Banking Representative



Schedule a Consultation

To connect with a Business Banking Representative, please complete a quick form and we will contact you within one business day.

Find a Local Branch
Over 1,100 branches close by.